Operations and processes · Short · 21 July 2026
Why do they always end up asking the same person? | The Law of the Shortcut
The brain looks for the shortest route: once it knows who has the answers, it stops looking for alternatives. That person ends up as the organisation’s bottleneck.

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Your actions for this week
- Identify who gets most of the questions in your company (it might be you).
- Write down the three most frequently asked questions and their answers.
- Appoint a second go-to person for each topic.
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