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Leadership and teams · Short · 10 August 2026

The Law of the Moving Target: do they change the rules after you’ve delivered?

If you change the criteria after assessing the work, you’re not raising the bar: you’re making it impossible to reach. Before you start, agree on the outcome, how it will be assessed and who decides.

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Your actions for this week

  1. Before your next project, confirm what result is expected.
  2. Agree on how it will be assessed and who will make the final decision.
  3. Put it in writing if it’s important.

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