Leadership and teams · Short · 16 August 2026
The Law of the Unprepared Promotion: being the best at the technical side doesn’t make you a leader
Many companies confuse technical expertise with leadership ability. Promoting someone without giving them the tools doesn’t show trust: it sets them up to fail.
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Your actions for this week
- Before promoting someone, define what new skills they’ll need.
- Assign someone to support them during the first few months.
- Make clear which decisions they can make from day one.
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